Aiming to introduce new craftsmen’s vision of luxury, sustainable, individual, decorative, hand-built and functional lighting units, inspired by the Arabic Culture,through adapting history and tradition to modern needs, by design a pendant light (retail product) that develops productive families instead of being dependent on society and holds Arabs identity through the combination of the traditional weaving techniques and cooper wires, for a unique and valuable outcome.

Focusing on the growth of those productive families, although they became widely known and wanted by foreign visitors, but their selling’s are deteriorating due to the repetitive productivity, and the return does not cover the capital, therefore, my ambition is to develop a more functional product, more useful and widen their abilities to be opened to a new different market.